Essential Tips for Improving Google Search Results and Boost Website Visibility
Indeed Google updates and algorithm changes are so small you never even notice them. Though there are others that are massive that you cannot ignore. Continue reading to learn how to improve Google search results quickly and free.
To start with, you should improve the keywords that you use. Remember that the more targeted your keywords are to your specific niche the better. For that matter, you will have to create and utilize targeted keywords. With this you will improve your rank and rise above the competition. You can achieve this by using tools such as Google Trends and Google’s keyword tool.
Besides, you should also improve the user experience. You can boost the user experience by focusing on these four main ranking factors; bounce rate, pages per session, time on site, and website visits. It is essential to note that each of them is related to the experience your website offers visitors. One thing that you need to know is that if your website is easy to use, enjoyable and offers valuable information, you will receive more visitors who will be staying longer on the site and visit more pages.
You should also create new and regular blog content. The most important thing is to make sure that your website does not get stale. It is essential that you publish new content regularly to improve overall visibility. You should make sure that you use keywords strategically in your blog but not too much. Besides, you can publish regularly along with email marketing strategy. You can achieve this by simply pushing an email to subscribers each time something new is published. Remember that email marketing for small businesses is still very effective.
Besides, you should acquire more backlinks. It is essential to note that this is one of the heavily weighed Google ranking factors. In fact, when you have incoming links to your site from a high-authority domain, it shows that your site is also an authority. This will help in bringing more traffic and improves your site’s search ranking.
Besides, you should improve your page speed. You find that today Google is using mobile page speed as a ranking factor. Because of that, you need to ensure that your site is as fast as you can. This way you will provide a better user experience and increase your search ranking.
Last but not least, you should also make sure that your articles are easy to share. You can achieve this by including social share icons every time you publish a new article.